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Published Aug 31, 2026
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When talking about Italian tomatoes for pizza, San Marzano is one of the first names that comes to mind. It is one of the most representative products of Italian culinary tradition and a popular choice among pizzerias and restaurants throughout Europe.
For those looking for an Italian supplier of products for pizzerias, such as Speedita, San Marzano tomatoes represent one of the iconic ingredients of Italian cuisine.
San Marzano tomatoes are closely linked to Campania, particularly to the Agro Sarnese-Nocerino area, between the provinces of Naples and Salerno.
According to tradition, the first seeds arrived in the San Marzano sul Sarno area during the second half of the 18th century. Over time, thanks to the characteristics of the local area and traditional cultivation methods, San Marzano became one of the most renowned Italian tomatoes in the world.
Its reputation grew particularly with the development of the Italian canning industry and the international spread of Neapolitan pizza.
In 1996, Pomodoro San Marzano dell'Agro Sarnese-Nocerino obtained DOP certification, officially linking the designation to its geographical area and specific product characteristics.
San Marzano tomatoes are distinguished by their elongated shape, firm flesh, thin skin and relatively small number of seeds.
They are particularly appreciated for their balance of sweetness, acidity and flavour, making them especially suitable for preparing tomato sauce.
However, an important distinction should be made: a product called “San Marzano” is not necessarily San Marzano DOP. The DOP designation is reserved for products that meet the required specifications and come from the officially recognised production area.
For this reason, when a pizzeria is looking for San Marzano DOP for professional use, it is important to know the origin of the product and rely on a supplier specialised in Italian products.
This is exactly the need that Speedita aims to meet: making it easier for pizzerias and restaurants across Europe to access professional Italian food products, directly from the Italian supply chain.
San Marzano tomatoes are particularly appreciated by pizzaiolos because they produce a flavourful, balanced sauce with a good consistency.
Their fleshy texture and balance between sweetness and acidity work perfectly with pizza dough and other toppings, without overpowering their flavours.
This has made San Marzano one of the most sought-after ingredients among those looking for Italian tomatoes for pizzerias, Italian canned peeled tomatoes for restaurants, or a reliable Italian tomato supplier.
For a European pizzeria, finding a good tomato is only part of the equation. It is equally important to have consistent access to professional Italian food products and to manage supplies in a simple and reliable way.
Speedita was created with exactly this goal in mind: connecting pizzerias and restaurants across Europe with a selection of professional Italian food products, through a B2B solution designed specifically for the foodservice sector.
Those looking for an Italian food supplier, an Italian tomato supplier, or a supplier of Italian products for pizzerias in Germany, Austria, France and other European countries can find in Speedita a reliable partner for their supply needs.
Because a great Italian pizza always starts with the quality of its ingredients.